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Customers Compaining About Oil Canning? Let Me Help...

Mar 08, 2025
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Hello fellow Sheet Met'lers,

Oil canning is a big concern that customers have with standing seam metal roofing.

While it’s unavoidable, there are steps you take to minimize it—now you can easily show your customers exactly what you do.

We put together a video explaining oil canning and the measures professionals like you take to reduce it.

Instead of explaining it over and over, just send them this video as proof that you’re going above and beyond for quality results.

Watch & Share the Video: 5 Ways to Get Rid of Oil Canning

Here’s how to use it to handle objections before they start:

1️⃣ Set Expectations Early – Let your clients know oil canning is a natural characteristic of metal roofing and not a defect.

2️⃣ Show Your Professionalism – Use this video to highlight the extra steps you take to ensure the best possible outcome.

3️⃣ Gain Customer Trust – Providing transparency helps customers feel confident in your work.

Tell your friends, as an ASM101 subscriber, you get first access to tools like this to make your job easier.

Best,
Alex Prothmann
ASM101

P.S. Copy and paste this clause into your contracts:

"All materials used are specified for roll forming applications, and are as such, stretcher and tension levelled. Panels are inspected at our plant for flatness, before shipment. Job site conditions such as temperature variations, un-level substrate, and improper installation may aggravate this condition. The amount of waviness or "oil-canning" can vary from one coil to the next. It is always more visible on a new roof due to the high gloss of the new paint, and an "unsettled" roof. As the metal goes through the seasons, it is constantly expanding and contracting with temperature change, generally after a full year has gone by, the roof "sits" where it wants to be, in the most relaxed position, after this point oil canning will be barely noticeable. Due to the high gloss and its resulting high degree of light reflection, any irregularity is greatly emphasized. As the finish ages and gloss decreases, oil canning will diminish proportionately. Oil canning does not affect the finish or structural integrity of the panel and is therefore not cause for rejection."

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